Aerial view of a downtown business district with office buildings, streets, and parking lots.

Where Commerce Follows

Steeped in rich history, business is thriving in Downtown Lubbock.
You can join us!

2,520

People Per Square Mile

$ 337,225,210

in Capital Investments for Development Projects

245+

Businesses Downtown

DLBK Business Buzz!

Clear Rock Realty & The People-First Investment into Lubbock's Future

Clear Rock Realty & The People-First Investment into Lubbock's Future

611 Broadway holds some of Downtown Lubbock's most treasured gifts. And we're not talking about knickknacks and retail. We're talking about the people of Clear Rock Realty.Clearly Crafted for ConnectionIf you had to describe the Clear Rock experience in one word, it would be intentional. Everything from their office design to how they coach agents, greet clients, or choose to invest in downtown is marked by thoughtfulness, purpose, and care. That intentionality shows up even before you hear their friendly "hello." Glass walls and doors allow the sunshine to pour in, giving an unmistakable sense of openness. Upstairs, the old wooden floors hint at its long-standing history. Old Acme brick walls mix with sleek finishes. It’s a blend of old and new, history and purpose. And it’s no accident.The design of Clear Rock’s space is a direct reflection of founders Tanner Dean and Ruben Trujillo’s deep faith and guiding mission. It wasn’t just the space that took shape with intenti...

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Healing, Community, and Truth: The Veritas Story

Healing, Community, and Truth: The Veritas Story

For Dr. Ben Edwards, medicine is more than a profession. It’s a calling. And at Veritas Wellness in Downtown Lubbock, that calling is transforming lives. An Unexpected Welcome to WellnessWhen you hear the words “Wellness Center” you might imagine many things. Veritas Wellness' historic building greets you with something all its own. A courtyard welcomes you with climbing green vines, shade trees, and water trickling down into a small pool. It feels more like a secret garden than a doctor’s office. Step further inside and light fills the space. Soft textures, exposed brick, natural elements, and open spaces create an atmosphere of calm and curiosity.Carrying on a Legacy of MedicineCalled "Dr. Ben" by most of his patients and staff, Dr. Edwards mirrors that spirit. Relaxed, collected, and unhurried, he welcomes patients and visitors to his office. A worn black leather Gladstone bag sits on a bookshelf. It was once carried by Dr. Ben Edwards’ grandfather, a small-town Texas...

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The Rise of the House of Taylor: A Story of Bridal Gowns, Champagne, and Female Empowerment

The Rise of the House of Taylor: A Story of Bridal Gowns, Champagne, and Female Empowerment

Suzy Taylor, owner of House of Taylor Bridal, isn’t new to Downtown Lubbock or the wedding industry. She is, however, new to owning a bridal boutique–you’d never know it, though.International Moves + Career ShiftsTaylor, originally from New Zealand, started her life in Texas in Houston and found her way to Lubbock. She’s worked as a photographer (weddings, maternity, family, senior portraits) for 13 years at her downtown studio on Broadway.When a friend approached Taylor, wondering if she’d be interested in buying a bridal gown boutique, it took a while before she was ready to jump in. But just days after she did, a space right down the street from her photography studio became available, and Taylor knew this was where she was meant to serve brides looking for their dream wedding gown.Ready to put a personal spin on the boutique formerly known as Ready to I Do, Taylor began her rebrand, which included the name the boutique goes by now.“I think it really just elevated the space… I wante...

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Woman holding a paintbrush in her art studio in front of colorful abstract paintings.
Want to start a business in DLBK but

don’t know where to start?

It’s essential to develop a sound business plan—the foundation of your business’s success. Conducting market research and combining it with competitive analysis will help you identify your loyal customer base. Before you know it, you can determine what sets your business apart from your competitors. In essence, this is your business’s identity. Then, you need to crunch the numbers. Determine how you will fund your business and what investment it requires.

Discovering the ideal location is paramount. Prioritize areas with a strong demand and growth potential. Align with your business brand and assess neighboring vendors for potential cross-traffic. Reflect on your budget and leasing preferences, identifying your must-haves. Seek customer-friendly spots with convenient parking. Your business's success starts with the right setting, and in DLBK, you'll find the perfect spot.

There's no way around it. Establishing your business means making a mark on more than just the market—It's paperwork that legitimizes your company. This includes things like registering your business name with local and state governments, obtaining state and federal tax IDs, applying for licensing and permits, and opening your business's bank accounts.

As you launch your business, networking is key. Forge connections with peers, customers, and industry experts to open the door for more opportunities. Don't forget to tap into The Lubbock Chamber of Commerce—a valuable resource hub offering support, guidance, and a strong business community to help you thrive.

Receive a Grant
Potential and Current Business Owners

Receive a Grant

The Lubbock community is here to help you make your dreams of owning a business in downtown Lubbock a reality. They are working hard to build a vibrant downtown experience for customers and businesses alike. Fill out this form to receive information on applying for a grant.

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